business intelligence

TikTok Fashion Index

TikTok Fashion Index based on number of followers a specific apparel brand’s TikTok account has.

#	Brand	Followers
1	Louis Vuitton	14,000,000
2	Zara	11,800,000
3	Shein	9,500,000
4	adidas	8,100,000
5	Dior	8,000,000
6	Nike	6,500,000
7	Gymshark	5,500,000
8	Gucci	5,100,000
9	Puma	4,800,000
10	Burberry	4,700,000
11	FashionNova	4,200,000
12	Balenciaga	4,100,000
13	PrettyLittleThing	3,200,000
14	JD Sports	2,800,000
15	Bershka	2,800,000
16	Calvin Klein	2,500,000
17	Crocs	2,300,000
18	ASOS	2,100,000
19	PacSun	2,000,000
20	Zalando	1,900,000
21	Loewe	1,900,000
22	Primark	1,700,000
23	Valentino	1,700,000
24	Foot Locker	1,600,000
25	Prada	1,600,000
26	Victoria's Secret	1,600,000
27	Sephora	1,500,000
28	Boohoo	1,400,000
29	Levi’s	1,300,000
30	Skims	1,300,000
31	Moncler	1,300,000
32	Versace	1,200,000
33	Michael Kors	1,200,000
34	Converse	1,000,000
35	Lululemon	971,000
36	Vans	910,000
37	Tommy Hilfiger	907,000
38	The North Face	893,000
39	Coach	878,000
40	Lacoste	818,000
41	Ralph Lauren	812,700
42	Jacquemus	777,400
43	Stradivarius	727,600
44	Balmain	727,500
45	Under Armour	700,200
46	Revolve	681,800
47	Isabel Marant	678,300
48	Dr. Martens	647,400
49	Boohooman	598,100
50	Fendi	578,200
51	Savage X Fenty	572,300
52	Mango	569,200
53	American Eagle	498,800
54	Hollister	476,200
55	Rick Owens	463,600
56	H&M	458,200
57	Bulgari	454,500
58	Yves Saint Laurent	454,300
59	Tiffany & Co.	431,200
60	Miu Miu	430,700
61	Nasty Gal	418,700
62	Alo Yoga	406,400
63	New Balance	393,600
64	Anthropologie	366,000
65	Dolce & Gabbana	358,800
66	Uniqlo Philippines	351,300
67	J.W. Anderson	344,100
68	Diesel	323,500
69	Urban Outfitters	317,300
70	Moschino	308,100
71	Marc Jacobs	299,900
72	UGG	285,300
73	Hunkemöller	253,100
74	Forever21	246,800
75	Asics	246,500
76	G-Star RAW	244,000
77	Vera Wang	243,200
78	Jaded London	243,200
79	Celine	242,300
80	New Look	218,400
81	Stella McCartney	214,700
82	Jimmy Choo	209,700
83	C&A	203,400
84	Aritzia	193,800
85	Sandro Paris	189,200
86	Off-White	189,100
87	Patagonia	182,900
88	Abercrombie & Fitch	179,300
89	Karl Lagerfeld	171,700
90	Amiri	171,600
91	Kenzo	169,700
92	Missguided	148,900
93	Next	147,700
94	Acne Studios	140,000
95	Kate Spade	129,200
96	Dsquared2	121,600
97	Carhartt	117,300
98	Brandy Melville	111,200
99	Timberland	109,300
100	Khy	109,100
101	Givenchy	106,400
102	Reebok	104,000
103	Stone Island	102,700
104	Ganni	82,900
105	GAP	59,500
106	American Vintage	48,200
107	Misspap	32,500
108	Lanvin	25,600
109	Daily Paper	18,400

The Fashion TikTok index by FashionUnited

Source: TikTok