business intelligence

TikTok Fashion Index

TikTok Fashion Index based on number of followers a specific apparel brand’s TikTok account has.

#	Brand	Followers
1	Louis Vuitton	15,300,000
2	Zara	13,800,000
3	Shein	11,000,000
4	Victoria's Secret	10,600,000
5	adidas	10,000,000
6	Dior	8,600,000
7	Nike	7,800,000
8	Gymshark	6,300,000
9	Gucci	6,000,000
10	Puma	5,800,000
11	Burberry	5,000,000
12	Balenciaga	4,700,000
13	FashionNova	4,600,000
14	Bershka	3,700,000
15	PrettyLittleThing	3,600,000
16	Calvin Klein	3,400,000
17	JD Sports	3,300,000
18	Crocs	2,900,000
19	Loewe	2,300,000
20	ASOS	2,200,000
21	Prada	2,100,000
22	PacSun	2,100,000
23	Zalando	2,000,000
24	Sephora	2,000,000
25	Primark	2,000,000
26	Michael Kors	1,900,000
27	Valentino	1,700,000
28	Jacquemus	1,600,000
29	Foot Locker	1,600,000
30	Skims	1,600,000
31	Versace	1,600,000
32	Ralph Lauren	1,500,000
33	Boohoo	1,400,000
34	Levi’s	1,400,000
35	Moncler	1,300,000
36	Lululemon	1,300,000
37	Converse	1,200,000
38	Vans	1,200,000
39	Tommy Hilfiger	1,200,000
40	Lacoste	1,200,000
41	The North Face	1,100,000
42	Coach	1,100,000
43	Hollister	1,000,000
44	Stradivarius	966,400
45	Fendi	890,500
46	Under Armour	847,600
47	GAP	833,400
48	Revolve	812,300
49	Dr. Martens	791,400
50	Yves Saint Laurent	784,800
51	Isabel Marant	782,900
52	Balmain	740,400
53	Mango	708,600
54	H&M	692,800
55	Miu Miu	660,100
56	Bulgari	634,200
57	Boohooman	632,100
58	Savage X Fenty	620,700
59	American Eagle	615,100
60	Timberland	600,100
61	Alo Yoga	589,200
62	Anthropologie	566,700
63	UGG	552,400
64	New Balance	516,400
65	Dolce & Gabbana	512,400
66	Asics	497,400
67	Jimmy Choo	472,400
68	Tiffany & Co.	464,900
69	Uniqlo Philippines	460,600
70	Marc Jacobs	444,100
71	Nasty Gal	413,700
72	Urban Outfitters	402,600
73	Jaded London	397,800
74	Diesel	382,000
75	J.W. Anderson	358,100
76	Moschino	332,500
77	Celine	314,600
78	Aritzia	292,900
79	Abercrombie & Fitch	286,900
80	Stone Island	281,100
81	Dsquared2	280,700
82	Hunkemöller	276,000
83	Sandro Paris	274,900
84	Forever21	267,800
85	Khy	259,800
86	Vera Wang	257,900
87	Stella McCartney	256,200
88	C&A	2,518,400
89	Carhartt	244,300
90	Amiri	241,300
91	G-Star RAW	241,000
92	New Look	240,500
93	Next	216,700
94	Patagonia	203,900
95	Karl Lagerfeld	192,400
96	Kenzo	191,700
97	Off-White	186,100
98	Acne Studios	183,800
99	Missguided	165,300
100	Kate Spade	155,000
101	Brandy Melville	152,800
102	Reebok	149,700
103	Givenchy	127,100
104	Ganni	105,600
105	American Vintage	68,100
106	Lanvin	45,800
107	Rick Owens	38,800
108	Misspap	31,600
109	Daily Paper	20,900

The Fashion TikTok index by FashionUnited

Source: TikTok