Pandora opens new distribution centre in Canada

Pandora, the world’s largest jewellery brand, today opens a new online distribution centre in Mississauga, Ontario, Canada. Canada is one of Pandora’s fastest-growing markets, with revenue growing more than 50% since 2019 and surpassing 1 billion DKK in 2025.

More than 20% of Pandora’s Canadian sales come from its online sales, and orders have until now been handled from distribution centres in the United States. By moving order processing to Canada, Pandora will cut delivery times by up to 50% (2-4 days instead of 5-7) and simplify returns. The shift also reduces Pandora’s exposure to US tariffs, as online jewellery orders destined for the Canadian market no longer need to pass through US customs.

“The new distribution centre is an important step forward for Pandora in Canada. It means faster deliveries, more reliable service and a better overall experience for our Canadian customers. The new centre also reflects how we continually optimise our global distribution network to support long-term growth and strengthen our global supply chain,” said Tania Brosseau, VP of Canada.

The new facility can handle up to 12,500 online orders per day and will be operated by logistics company GXO Logistics, Inc.

Advanced technology improves order handling

The Canada distribution centre is the first location to adopt Pandora’s new logistics architecture, a scalable setup that replaces older, market-specific systems. The new model makes it easier to work with any logistics provider and delivers better stock availability and higher order accuracy.

The centre uses an advanced “pick-to-light” order system, guiding employees with pinpoint lights that indicate exactly which items to place in a specific jewellery order. This speeds up order processing and reduces the risk of errors.

Pandora has 96 stores across Canada and employs more than 1,400 people. Pandora’s retail network in Canada is served directly from the company’s central distribution hub in Thailand.