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Final Countdown to New York: Inside the Unique Fashion Show’s Sixth Global Edition

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Credits: Unique Fashion Show
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By Press Club

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On January 31, 2026, New York once again takes center stage as the Unique Fashion Show (UFS) returns for its 6th International Edition, set within the majestic interiors of the Christian Church (Cathedral) on Park Avenue. With just days away, anticipation is mounting for an event that continues to challenge traditional fashion formats- positioning itself not merely as a runway spectacle, but as a refined cultural summit where fashion, art, technology, and sustainability converge.

Following a widely acclaimed Paris 2025 edition, Unique Fashion Show advances its mission to elevate fashion as a vehicle for cultural diplomacy, innovation, and social impact. Officially supported by the Georgian Tourism Association and backed by a growing international network of partners, UFS New York 2026 is poised to become one of the season’s most compelling cultural gatherings.

A Global Platform, Reimagined

Founded in Georgia and headquartered in France, Unique Fashion Show operates as a phygital platform, seamlessly blending physical experience with digital innovation. Each edition brings together designers, artists, technologists, and sustainability leaders who view creativity not as an end in itself, but as a catalyst for transformation and dialogue.

This year’s New York edition will welcome over 800 international guests- including designers, investors, diplomats, journalists, and cultural figures- while engaging over 15 million global viewers through AI-powered metaverse experiences and immersive digital broadcasts. This dual presence, both intimate and expansive, has become UFS’s defining signature.

Previous shows. Credits: Unique Fashion Show
Previous shows. Credits: Unique Fashion Show

What to Expect: NYC 2026 Highlights

At the heart of the program are the runway showcases, featuring ten international designers whose collections merge craftsmanship, innovation, and storytelling. These presentations are complemented by a B2B and B2C showroom, connecting brands directly with buyers, retailers, and investors, and a two-day post-event pop-up at a New York concept store- where runway narratives extend into real-world engagement and commerce.

Beyond the physical venue, the Metaverse Fashion Experience invites global audiences into immersive 3D and extended-reality environments, reimagining collections through digital storytelling and AI-driven design.

Where Fashion Meets Music and Art

A defining moment of UFS New York 2026 is its collaboration with New York City Opera, presented as part of the ART E$TATE Awards 2026. The evening will feature live performances honoring Constantine Orbelian, nominated for the Cultural Icon Tribute.

The program brings together internationally acclaimed soprano Elizaveta Ulakhovich, award-winning harpist Alisa Sadikova, and celebrated pianist Vladimir Petrov- an ensemble that bridges classical excellence with contemporary cultural expression. Presented within the UFS framework, the ART E$TATE Awards 2026 will celebrate excellence across art, fashion, film, music, and creative entrepreneurship.

Design With Purpose: Competitions and Initiatives

UFS’s commitment to sustainability and innovation takes tangible form through its flagship initiatives. The Cycle X Sustainable Designers Contest, presented in partnership with Sustainable Fashion Week US, highlights designers advancing ethical, circular, and regenerative practices. Winners receive global media exposure, professional mentorship, and the opportunity to present at UFS Paris on May 23, 2026.

Running in parallel, the AI & 3D Designers Contest, developed with PROGENIUS STUDIO and supported by CHOICE, explores the 2026 theme “Self-Transformation: From Limits to Freedom.” The initiative invites both physical and digital designers to examine identity, freedom, and evolution through AI-driven fashion narratives.

Cycle X Credits: Unique Fashion Show

Artists and Designers to Watch

Featured artists include ROMANOZ, whose conceptual practice explores consciousness, spatial perception, and immaterial structures through immersive, technology-driven environments, and Chandra Li, a phygital artist and digital visionary presenting Woman in Search of Freedom, examining female identity, metamorphosis, and liberation.

Designer Spotlights include:

  • Generosa Magsarili | The House of Magsarili – A storytelling-driven fashion house rooted in faith, slow beauty, and narrative, drawing from Filipino-American heritage and personal healing journeys through reclaimed materials and hand-finished craftsmanship.
  • AH | Anna Harutyunyan – The renowned Armenian artist and couturier transforms monumental painting into emotionally charged couture, rich in symbolism and cultural resonance.
  • Victoria Trading Company – A curated collection of vintage and antique garments and home goods, founded in 1973 and reimagined from New Orleans, celebrating timeless design and individuality.
  • Minerva Paris – A brand inspired by art and global culture, evolving from hand-customized leather into expressive wearable art showcased across Paris, Milan, Dubai, and New York.
  • İpek Couture | İpek Kıziltan – Known for emotionally layered couture exploring transformation and identity, alongside her role as founder of UWON Academy, mentoring emerging designers.
  • Victoria Mozgovaya is the founder of her Los Angeles–based fashion brand, known for her signature hand-painted, one-of-a-kind garments, each piece is individually designed and painted as a wearable artwork, blending artistic expression with Hollywood glamour, individuality, empowerment, and unapologetic self-expression.
Previous shows. Credits: Unique Fashion Show

Women, Visibility, and Creative Freedom

Central to UFS’s ethos is the Women in Search of Freedom initiative, empowering women artisans and designers from Afghanistan, Africa, and beyond through visibility, mentorship, and cross-cultural collaboration across fashion, art, and education.

The Final Countdown

As the countdown enters its final days, Unique Fashion Show New York 2026 stands poised to reaffirm its place as a leading voice in ethical, digital, and culturally conscious fashion. In a city defined by reinvention, UFS arrives not merely as an event—but as a statement: that fashion, when guided by purpose, can still change the way we see the world.

Tickets for Unique Fashion Show New York 2026 are now officially available.

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