American Eagle to open in London

The US fashion retailer American Eagle Outfitters is planning to debut its brand in London.

The $2.9bn (£1.3bn) retailer, which is listed in New York, is reviewing its international expansion and has ambitious plans to grow the business in the UK.

American Eagle Outfitters targets 15 to 25-year-olds and has more than 1,000 stores in the US and Canada. The US has been the source of a flood of new fashion names to the UK high street and shopping centres – a welcome boost when some established UK names have been closing shops.

Last year saw the launch of the Los Angeles-based Forever 21 in Birmingham and Dublin, and this year its doors will open in Oxford Street and Stratford in London, and later on in Glasgow. It plans up to 100 stores in the UK.