AWWG news and archive

AWWG names Laura Fernandez Plaza as CEO

Global fashion group, AWWG, which includes Pepe Jeans London, Hackett London, and Façonnable, has appointed Laura Fernandez Plaza as its new chief executive, succeeding Marcella Wartenbergh, who is stepping down after seven years in the role. Fernandez Plaza, formerly the group’s chief financial and business officer, will assume her new role as...

FashionPress Release

Hackett London SS26 campaign: The Journey of a Man - Modern British menswear, shaped by experience

Hackett, one of the brands of global fashion group AWWG, presents David Gandy as the ambassador of its main brand campaign for Spring/Summer 2026. Titled “The Journey of a Man”, it explores the idea that a man is not defined by his destination, but by the journey he takes. Beyond an icon of British style, David Gandy represents a life shaped by...

People

Pepe Jeans owner Najib Mikati under investigation for fraud

The French National Financial Prosecutor's Office has opened an investigation into Najib Mikati, a Lebanese businessman with significant investments in several ready-to-wear brands, including Pepe Jeans and Façonnable. According to media reports confirmed by the PNF, Mikati is suspected of fraudulent enrichment. Mikati, who is also a former...

FashionPress Release

Pepe Jeans: Autumn – Winter 2025 Men’s & Women’s Collection

Pepe Jeans London, one of the brands of the global fashion group AWWG, reaffirms its dedication to denim and celebrates its British style roots with the new AW25 collection. Imbued with retro notes and mixed with a contemporary twist, this collection features a striking color palette perfect to ease into the colder months ahead. For women, the...

Member

Report

G-III Apparel forms strategic partnership with AWWG as it eyes up international expansion

G-III Apparel Group, Ltd. (GIII), the parent company of DKNY, Karl Lagerfeld, Donna Karan, and Sonia Rykiel, has signed a strategic partnership with Spanish fashion group All We Wear Group (AWWG) to accelerate the international expansion of its fashion brands. Under the agreement, G-III acquired an approximately 12 percent stake in the...

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Business|Interview

Marcella Wartenbergh, CEO of Pepe Jeans owner AWWG: ‘In the face of AI, humans must continue to provide emotion’

The face of the fashion industry continues to change, and with it come new challenges that put to test the well-established systems already at play. It is these imminent obstacles that FashionUnited spoke to Marcella Wartenbergh about. The CEO of the Spanish-based multinational, All We Wear Group (AWWG), took up the helm position in 2019, and...

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Retail|Interview

Hackett London opens new store dedicated to premium line

Heritage British brand Hackett London, part of Spain-based fashion group AWWG, has opened a new store on New Bond Street, the world’s first to be fully dedicated to its premium Savile Row ready-to-wear collection. The new location at 69 New Bond Street is part of the menswear brand’s strategy to drive brand recognition and allow its premium...

News

AWWG (Pepe Jeans) signs partnership agreement with ISEM Fashion Business School

ISEM Fashion Business School with its campus in Madrid, Spain, has signed a collaboration agreement with Spanish fashion multinational All We Wear Group (AWWG), the parent company of Pepe Jeans London, Hackett and Façonnable. The collaboration includes initiatives such as encouraging opportunities for students at the company's brands and...

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Business

Hackett London reveals new logo

British menswear brand Hackett London, part of global fashion group AWWG, has unveiled a new logo inspired by “the contemporary simplicity of elegant men”. The new Hackett logo has been designed to capture “the essence of a brand that is looking towards the future for inspiration, without losing sight of its heritage or history,” explains the...

Member

Management

AWWG names Laura Fernandez Plaza as Chief Business Officer

Laura Fernandez Plaza, former chief transformation officer (CTO) at AWWG, the global fashion group incorporating iconic brands, Pepe Jeans, Hackett and Façonnable, has been promoted to a newly created role of Chief Business Officer (CBO). In her new position, the company said in a statement, Plaza will report directly to the group CEO, Marcella...