Brand loyalty news and archive
Nike most trusted apparel brand among Millennials and Generation Z
Millennials find it hard to trust companies, according to several recent studies. One of themost recent reports about this age group, published by global consultancy firm Deloitte, revealed that a staggering 67 percent of Millennials believe most companies have no ambitions beyond wanting to make money. But that doesn’t mean they can’t be loyal...
Jul 10, 2018