brookstone news and archive

Brookstone and Christian McCaffrey Campaign and Exclusive Collection Launches for Holiday Season

Brookstone, part of the Bluestar Alliance portfolio, announces the launch of an exclusive partnership with NFL superstar Christian McCaffrey. As part of this partnership, Christian McCaffrey will serve as the brand ambassador for the Brookstone brand and curate a collection of products that spans fitness, recovery, wellness, travel, technology,...

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Bebe Stores announces acquisition of Brookstone brand

Bebe Stores, Inc. has partnered with Bluestar Alliance to acquire the Brookstone brand and its related assets. The company said in a statement that the acquisition closed on October 19, 2018. Brookstone, the American brand founded over 50 years ago in New Hampshire, the company added, is known for innovative and solution-oriented products, most...