With over 1,175 exhibitors and 1,211 brands on 117,200 square metres, CHIC is the largest and most important fashion fair in Asia. Its strategic focus - ‘New brands, new channels, new aesthetics’ - reflects the structural changes in the Chinese fashion industry and offers international companies concrete starting points for growth and market...
Mar 24, 2025
Chinese brands have gained in popularity at home and abroad over the past years but sluggish domestic consumer spending and uncertainty amid evolving trade tensions are weighing on the outlook of China’s apparel industry. Here are eight insights about China’s clothing sector from the spring edition fashion fair Chic. 1. Sluggish consumption...
Mar 21, 2025
• Successful second presentation of CHIC PARIS with FASHION CHINA at Who's Next from September 8 to 10, 2024 • Premiere of MODA CHINA at TheONE Milan from September 14 to 17, 2024 Paris/Milan, September 2024 - This September, the fashion world looked forward to two outstanding events that impressively demonstrated the creativity and innovative...
Nov 11, 2024
While in Shanghai for the China International Fashion Fair (CHIC), FashionUnited had the chance to hold a one-on-one conversation with Jiao Pei, the vice president of the event’s organiser China National Garments Association. He offered expert insights into China's textile industry, shedding light on current trends, market entry strategies for...
Sep 16, 2024
The China International Fashion Fair (CHIC) and Italian trade fair organiser Pitti Immagine are bringing Chinese brands to Florence. For the upcoming edition of the men's fashion trade show Pitti Uomo, which will take place in Florence from 11 to 14 June, the Chinese clothing fair will have its own pavilion, CHIC announced on Wednesday. Under...
May 30, 2024
The Chinese clothing industry is only slowly on the road to recovery. Instead of distant exports, the domestic market and neighbouring countries such as Russia and South Korea appear to be a high priority for many clothing suppliers. Western markets in North America and Europe are proving more difficult after the end of the pandemic, partly due...
Mar 15, 2024
From 2 to 4 September 2023, twenty leading Chinese fashion brands will present themselves for the first time on an international platform under the umbrella of CHIC, China International Fashion Fair. On 900 sqm CHIC presents the FASHION CHINA pavilion at Who's Next with an exquisite selection of Chinese womenswear, menswear, sportswear, and...
Jul 17, 2023
• Successful premiere of CHIC's digital edition from April 22nd to 24th, 2020 • Over 1,350 exhibitors participated in more than 100 online activities of the fair • All distribution channels of China's trade were represented on the platform • In the customers' focus of interest: innovative, creative design and high quality products The first CHIC...
May 7, 2020
September 25th to 27th, 2019 • 698 exhibitors and 718 brands from 10 countries on more than 62,000 square meters from 25 to 27 September 2019 presented to over 54,000 visitors • CHIC as a constant for the Chinese fashion industry and fashion retail in the context of a rapidly changing market environment • Optimization of visitor management:...
Oct 8, 2019
• Positive economic growth in China in the context of falling global growth rates • Sales driver in terms of fashion, China's egotists, the young consumer generation in focus at CHIC • New shows-in show at CHIC: CHIC-TAILORING and CHIC- KIDZ, high-growth market segments • CHIC Special Service: VIP meetings with eCommerce platforms, showrooms,...
Feb 26, 2019
• CHIC March 2018 closes successfully with rise in attendance • CHIC´s new design: Discovering the young consumer world • Successful business in all fair segments • Service point CHIC as international platform for the international fashion trade • New autumn date for CHIC: September 27-29, 2018 The spring edition of CHIC, taking place from March...
Mar 28, 2018
The third Autumn edition of Chic Shanghai, a fair that has been held in China since 1993, but only took place once a year in March until recently, closed its doors on October 13, 2017 after welcoming a total of 65,722 visitors. Visitor numbers at Chic (short for China International Clothing and Accessories fair) were essentially in line with its...
Oct 18, 2017