Fenty Beauty news and archive

Fenty Beauty partners with the Paris 2024 Olympic Games

Pop icon and seasoned businesswoman Rihanna has announced her cosmetics brand Fenty Beauty's partnership with the Paris 2024 Olympic and Paralympic Games in true style. In an Instagram photo, a nod to her previous trip to Paris, Rihanna replaced her partner A$AP Rocky with a giant Fenty Beauty lip gloss, making the long-awaited collaboration...

Fashion |Beauty

Rihanna expands beauty empire with Fenty Hair

Popstar turned fashion and beauty entrepreneur Rihanna has added haircare to her beauty empire, which includes skincare, cosmetics and fragrances. ‘Fenty Hair,’ launches with a line-up of nine haircare and styling products designed to offer clinically reparative haircare for all types of hair. Commenting on the launch, Rihanna said in a...

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Business

Fenty Beauty and Skin to launch in Africa

Rihanna’s Fenty Beauty and Fenty Skin are set to make their debut in Africa starting May 27. In a release, the brands said the launch was a “natural next step” in expanding their ‘Beauty for All’ notion, carrying on the singer-turned-entrepreneur’s “global vision” for the two companies. “I am a proud Bajan who also feels a close connection to...

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Fashion

Rihanna said to be in talks with LVMH to launch luxury house under her name

It looks like Rihanna is reaching for even greater heights in the fashion industry. The pop star is in “secret talks” with luxury conglomerate LVMH to launch a luxury house under her name, says fashion publication WWD quoting “multiple sources” familiar with the negotiations. If the rumors are true, Rihanna’s label would be the first to be...

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Fashion |BACKGROUND

Why does Rihanna's fashion outsell other celebrity collections?

Celebrities endorse products or sign licensing deals all the time. However, one would be mistaken to dismiss Rihanna’s endeavors in the fashion and beauty industries as more of the same. Rihanna’s fans are 3.7 times more likely to buy her products than fans of other celebrities, according to research published by marketing consultancy firm NPD...