Sportswear brand Lacoste has pinned down a partner for the licensing of the kidswear category in its Crocodile brand. New York-based Haddad Brands will assume the role of designing, developing, producing and marketing all Lacoste kids’ clothing and accessories lines. The duo have signed onto a five-year agreement for products both within the US...
Dec 16, 2024
Abercrombie Kids, the childrenswear brand of Abercrombie & Fitch Co., is set to enter the wholesale market via a new deal with privately-held licensing firm Haddad Brands. The aim of the partnership is to expand the global reach of the Abercrombie Kids brand through a long-term growth plan that will be driven by Haddad Brands itself. As such,...
Aug 19, 2024
New York - American fashion company Haddad Brands will be the first fashion firm in e-Valley, the largest logistics centre in Europe. The French investment firm BT Immo Group has financed the construction of eight warehouses on 320 hectares with a total area of 550,000 square metres. Haddad Brands has confirmed that it has acquired the first of...
Jun 30, 2020
Levi Strauss & Co. has announced that starting with our fall/winter 2019 season, it would be partnering with Haddad Brands as the company’s licensee of kids products in Europe. The company added that Haddad is a leader in branded children’s clothing and accessories and has partnered with the Levi’s brand in the US for nearly 15 years, recently...
Jul 24, 2018
