Joan Smalls news and archive

Anne Klein taps Joan Smalls for ‘see it now, buy it now’ campaign

American fashion brand Anne Klein has unveiled its spring 2022 campaign during New York Fashion Week, revealing digitally-led activations starring supermodel and activist Joan Smalls. A ‘see it now, buy it now’ lookbook and video presentation, released through CFDA’s Runway 360 platform, comes as the brand’s first addition to a multiyear...

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Fashion

Joan Smalls launches DonateMyWage

As the fight for racial equality triumphs on, supermodel Joan Small has started the organization DonateMyWage. Smalls has already committed to donating 50 percent of her wages for the rest of the year to causes promoting racial equality. Now, she has partnered with marketing agency FlyteVu to launch DonateMyWage.org to encourage others to donate...

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Video

Video: Supermodel Roots: Joan Smalls Takes Vogue Back To Puerto Rico

Joan Smalls tells Vogue how it all began for her and takes us from her home and present day life in New York City to her family house in Puerto Rico. Meet the people in Joan's life that matter the most and delve deep into the everyday world of a fashion superstar. Source: Youtube, British Vogue

Fashion

W Hotels launches ‘Off Duty’ Closet collection

W Hotels has launched its ‘Off Duty’ Closet concept, which features 25-pieces inspired by model Joan Smalls “jet-setting style”. The Closet collection will be available globally through W Hotels The Store and has been curated by the hotel group’s creative director Sarah Easley. The aim of the collection is to reflect Smalls’ personal style and...