LouisVuitton news and archive

Retail revelation: The new power shopper is male

Women may still be fashion's biggest spenders, but the fastest rise in online shopping and those frequenting physical stores, is men. This may be a reversal of gender stereotypes as much as a new revelation as to where brands should focus their marketing dollars. No longer is shopping a behaviour mostly a female motivation. A plethora of recent...

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Retail

69 Louis Vuitton bags: What retailers should sell to cover rent on the most expensive streets

New York City's Upper Fifth Avenue has managed to hold onto its title as the world's most expensive shopping street, with rents on Fifth Avenue from 49th to 60th street commanding 3,500 dollars (2,303 pounds) per square foot annually. Hong Kong's Causeway Bay, the Avenue des Champs-Élysées in Paris and London's New Bond street held on to their...

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Fashion

Paris Fashion Week kicks off under high security

Paris Fashion Week began on Wednesday, launching days of menswear shows that will build up to the Haute Couture main event -- all of it under high security imposed since the Islamist attacks in the French capital this month. Big-name brands Valentino, Louis Vuitton, Givenchy and Dior are to send out their Autumn-Winter men's collections over...

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Fashion

Fashion's favorite calligrapher kept busy during PFW

His hand is steady and sure as it delicately traces the contours of the biggest names in the world of style: the celebrities, the magazine editors, the clients. Nicolas Ouchenir is a calligrapher, a member of a rarified profession whose ink appears on the must-have invitations of Europe's fashion shows. He may not personally meet all the VIPs...