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Joe Browns launches loungewear line, Sloe Joes

British retailer Joe Browns has unveiled a new collection of loungewear and pyjamas in line with the ongoing comfort-centred lifestyle trend. The Sloe Joes launch follows on from the brand’s smaller trial of the casualwear line last year, now spanning 35 options in 17 colours that feature Joe Browns’ signature prints. The collection includes...

Mar 17, 2022