Mintel news and archive

Brand loyalty in 2026 gets personal

As 2026 approaches, loyalty programmes are evolving from simple retention tools into strategic growth engines, reshaping how brands engage with consumers. According to Lena Kleinwechter, Customer Engagement & Loyalty Strategist at Talon.One, four key trends are set to define the loyalty landscape next year. “The momentum behind loyalty has never...

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Business

Coronation to boost ‘made in Britain’ products

With the UK celebrating the first coronation of a monarch in almost seventy years next month, market intelligence agency Mintel states that the regal affair will drive demand for all things British, especially among the nation’s young. Its research found that just under half (45 percent) of consumers say the coronation makes them feel more...

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Business

Social commerce soars in the US but security and trust still a concern

The Covid-19 pandemic has accelerated consumer adoption of online shopping, including shopping on social media, with more than a third (39 percent) of US shoppers stating that they have made a purchase on social media and would do so again. New research from Mintel reveals that 61 percent of 25-34-year-olds buy on social media, while 81 percent...

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Business

Mintel forms strategic partnership with Pathmatics

Market intelligence agency Mintel has announced that it is forming a “strategic partnership” with Santa Monica-based marketing intelligence platform, Pathmatics to offer advanced marketing analytics for digital channels. The partnership it adds will arm Mintel’s expertise in direct mail and email marketing with Pathmatics’ digital expertise to...

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Management|ANALYSIS

Young men are UK’s “most prolific” shoe buyers

London - Men aged between 16 and 24 years-old have been revealed as the UK’s number one footwear buyers, according to new research from Mintel, which stated that 95 percent of the age group had bought shoes last year, compared with 90 percent of their female counterparts. Market intelligence agency Mintel found that, overall, women are still “...

Fashion

More shoe lovers opting for comfort

Comfy shoes are fast becoming the norm as more young Americans are choosing footwear that is both stylish and practical. New research from Mintel reveals that 65 percent of buyers are most likely to select athletic shoes while 53 percent opt for casual shoes. By contrast, only 34 percent of customers prefer dress shoes. Younger buyers are...

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Retail

China sees growth in online spending

Mintel is forecasting that online spending in China will reach 45.7 percent of total per capita retail spend in 2017, as the country continues to undergo a “fundamental shift” in the way consumers shop. New research reveals that China’s online retail market has reached a “critical mass,” according to Mintel, with business-to-consumer online...

Retail

US iGens “most enthusiastic” to shop on Black Friday

While the general consensus might be one of waning interest from consumers regarding shopping events such as Black Friday, new research suggests that younger consumers are most likely to shop in stores on Black Friday. The research from Mintel reveals that US iGeneration, defined as consumers aged 18-22, are the “most enthusiastic” to shop on...

Fashion

US parents supporting trend for gender neutral kids clothing

One in five US parents are supporting gender neutral clothing for kids, reveals new research for Mintel, as parents with children under 12 look to shift away from gender stereotypical apparel. The research reveals that support for gender neutral children’s clothing is especially high among Younger Millennial parents aged 23-30 (24 percent) and...

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Management|STUDY

Women say farewell to heels and hello to comfy trainers

London - The high heel was once seen as the staple shoe in any respectable woman's wardrobe. Elegant, sophisticated and sensual, the emergence of popular TV shows such as 'Sex and the City' encouraged women across the globe to embrace their inner Carrie by purchasing a pair, or two,(or three) of stiletto Jimmy Choo's. A photo posted by...

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Report

UK sports goods sales to reach 7 billion pounds

London - British fashion consumers are causing a surge in sportswear sales, according to new research from Mintel, which reveals that the sportswear category is set to surpass 7 billion pounds in sales in 2016. The research reveals that 50 percent of those consumers who bought sports clothing, footwear, equipment or accessories in the past 12...

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Fashion

Anya Hindmarch steps into the men's fashion market

Although some industry insiders have raised concerns for the future of men's fashion week, thanks to the change of tide which sees more and more fashion houses showing men's and women's together, it has done little to stem a growing group of women's wear designers from testing the waters. British designer Stella McCartney previously announced...