Monogram news and archive

Louis Vuitton marks 130 years of its Monogram with heritage-led collections

As luxury brands continue to invest in recognisable visual codes, few symbols illustrate the power of branding as clearly as the Louis Vuitton Monogram. Created in 1896 by Georges Vuitton in tribute to his father, Louis Vuitton, the canvas marks its 130th anniversary in 2026. To coincide with the milestone, the French luxury house is launching a...

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Fashion |In Pictures

Burberry reimagines monogram with rabbit ears for Lunar New Year

Burberry has unveiled its Year of the Rabbit 2023 collection featuring the Thomas Burberry Monogram playfully reimagined with rabbit ears to celebrate Lunar New Year. The bunny Thomas Burberry Monogram is adorned on womenswear, menswear and childrenswear, as well as the luxury label’s signature Lola bag, accessories, cashmere and silk scarves....

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Fashion |In Pictures

In pictures: Burberry unveils takeover of Ananti Cove in Busan

British heritage brand Burberry has unveiled an immersive takeover of Ananti Cove in Busan, South Korea, decorating the resort in its TB summer monogram. A bespoke iteration of the TB summer monogram has decked out everything from the pool and outdoor terrace areas to dining spaces and lounge areas within the resort that comprises the Ananti...

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Fashion

Logo up, there's mileage in the monogram

It feels like we’re seeing double, wading through a blizzard of GGs, FFs and CCs––even Balenciaga got in on the act with its newly minted BB. Logomania has returned in a manner not seen since the status symbol-80s, when greed was good and you wore your wealth on your sleeve, or early 90s when licensing your name became common practice. As more...

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Louis Vuitton launch monogram collaboration

Louis Vuitton's new creative director Nicolas Ghesquière and the company's executive vice president, Delphine Arnault, initiated a project to celebrate the house's monogram logo. Louis Vuitton invited six of the world’s design pioneers (the ‘iconoclasts’) to interpret the LV monogram for a new series of bags. The collaborators include architect...