Olymp news and archive

Olymp: new campaign with Oscar winner Matthew McConaughey

World-renowned Oscar winner Matthew McConaughey has been the brand ambassador for international menswear brand OLYMP since 2025. This unique collaboration now marks the beginning of a new advertising phase for 2026. Mark Bezner, managing partner of OLYMP Bezner KG, says: “Matthew McConaughey and OLYMP – it’s a perfect fit. Just like our...

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Olymp: Nine decades of shirt pioneer Eberhard Bezner

Eberhard Bezner was born on December 31, 1935, in Stuttgart, Württemberg, as the only child of OLYMP founder Eugen Bezner and his wife Wilma (née Klaus). He grew up in Bietigheim and Ingersheim in the Ludwigsburg district. After completing his schooling in Bietigheim in 1950, he began a qualified apprenticeship in textile wholesale and retail in...

Fashion Partner Content

Olymp – Autumn 2026 collection report

The autumn edit 75 Years of OLYMP. And More to Come. The new collection creates hybrid worlds, bridging the gap between business and casualwear. It is clean, modern and confident. Which styles are key this autumn? This season, we are focusing on modern essentials that are taking centre stage. We have deliberately developed these key pieces to...

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Olymp Signature – Report on the Autumn/Winter 2026 Collection

The Autumn Edit The exclusive OLYMP SIGNATURE Autumn/Winter 2026 Collection combines traditional manufacturing with modern influences, rekindling the rich history of local craftsmanship. The past is interpreted in a contemporary manner, where timeless elegance harmoniously meets innovative design approaches. Crafted with the utmost care and...

FashionPress Release

OLYMP ranks among international leaders in responsible wool use

Fashion supplier Olymp Bezner KG (Olymp) ranks among the leading brands globally for the use of mulesing-free wool. A recent report by global animal welfare organisation Four Paws confirms this status, identifying Olymp as an industry pioneer. The company leads particularly in transparency, traceability and product labelling. As part of the...

Retail

OLYMP opens online shop for Italy

Clothing supplier Olymp Bezner KG (Olymp) is further expanding its international e-commerce presence. On Monday, the shirt specialist announced the opening of its own online shop for the Italian market. Following previous openings in Germany, Austria, Switzerland, Belgium, Luxembourg, the Netherlands and France, the company now possesses eight...

FashionPress Release

OLYMP x Matthew McConaughey at Breuninger

International fashion brand Olymp has successfully showcased Hollywood star, Oscar winner and bestselling author Matthew McConaughey across its retail partners' spaces since their collaboration began in January 2025. The brand has now realised a particularly impressive activation with premium partner Breuninger. Following successful pop-up...

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Daniela Bethonico takes over as Olymp’s head of supply chain

German shirt manufacturer Olymp has appointed Daniela Bethonico as its head of supply chain. The company said in a statement that she commenced her new role work on July 1, 2024. She succeeds Johann Trischberger, who has been appointed to the company’s management team. He will now form part of a new leadership quartet alongside Mark Bezner, Kai...

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Olymp names Johann Trischberger as MD replacing Mathias Eggle

German shirt-maker Olymp has announced that after four decades with the company, its managing director Mathias Eggle will step down in mid-2024. The company has appointed current director of production and procurement, Johann Trischberger as the new MD, who will form a new management quartet together with Mark Bezner, Kai Graf and Heiko Ihben...

FashionPress Release

OLYMP Collection Report, Spring 2025: Summer Vibes – A Fashion Affair with Nature

The “Summer Vibes – A Fashion Affair with Nature” collection at OLYMP embodies a harmonious fusion of natural elegance and modern lifestyle. Its mood is characterised by a feeling of lightness and freshness that captures summer’s essence and translates it into stylish fashion. The collection emphasises our commitment to greater sustainability...

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Olymp sales increase slightly amid “increasing global crises"

Olymp revenue in the 2023 financial year increased slightly to 229 million euros compared to 227 million euros in 2022. The company said in a release that it managed to increase sales despite “increasing global crises, wars and dwindling purchasing power inhibiting consumer confidence”. The company added that the fashion market was also...

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Management

Lasse Holger Mitterhusen takes over as new Creative Director of Olymp

Lasse Holger Mitterhusen, who was initially appointed on October 1, 2018 as head of design for the business segment at Olymp Bezner KG in Bietigheim-Bissingen has now taken over as Creative Director after an extensive period of learning and transition. The company said in a statement that Georg H. Füth, who has been creative director for many...