Olymp Signature debuts at KaDeWe, expanding into all three KaDeWe Group stores

German menswear brand Olymp is expanding its premium Olymp Signature range with dedicated brand spaces at KaDeWe, Alsterhaus and Oberpollinger, marking the line's debut at KaDeWe. It is the first time Olymp Signature is represented across all three KaDeWe Group department stores at once.

The Signature range is built on two-ply fabrics, hand-finished lap seams and mother-of-pearl buttons sewn with a thread shank in the Neapolitan tradition. Each shirt size is developed individually through the brand's sizing system, aiming for a fit close to made-to-measure.

"Olymp Signature stands for the very highest quality, precision craftsmanship and a special attention to detail," said Heiko Ihben, Olymp's managing director for brand, product and human resources. "The fact that we are now represented in all three of the KaDeWe Group's department stores for the first time is a significant step for us in the further development of Olymp Signature."

The pop-up presentations run at the Alsterhaus in Hamburg from 14 September to 10 October, at KaDeWe in Berlin from 28 September to 30 October, and at the Oberpollinger in Munich from 9 November to 3 January 2027. Each space is supported by promotional activities such as newsletters and digital information channels, with the Alsterhaus location also featuring dedicated shop-window displays.

The Olymp Signature range now extends beyond classic business shirts to include linen and jersey shirts, overshirts, knitwear, polo shirts and T-shirts, rounded off with accessories such as ties, bow ties and pocket squares.