N Brown Group plc, the inclusive fashion and homeware digital retail group, has implemented its new Product Information Management (PIM) system in partnership with Akeneo – the Product Experience Company. The transformation, implemented ahead of the critical Peak Trading Period in Q4, will improve customer experience across its Simply Be, Jacamo...
Apr 3, 2025
For fashion brands and retailers looking to thrive in a post-COVID-19 landscape, developing a strong omnichannel strategy is no longer an option but a must. Fashion brands need to begin embracing a digital mindset and be willing to interact with consumers on whatever platform they are on, outside of their own website and physical stores. As...
May 16, 2022
The rise of the internet altered the way we browse and shop for good. The outbreak of COVID-19 only intensified the digital shift, underlining the ease and speed of online shopping. As lockdowns rapidly became the new normal, retailers and shoppers alike increasingly turned to the digital world, increasing e-commerce's share of retail trade from...
Sep 27, 2021