The realreal news and archive

The RealReal drops third edition of ReCollection

Luxury consignment marketplace The RealReal has revealed the third edition of its in-house upcycled collection, ReCollection 03. The new line, which draws influence from the current nostalgia-based Y2K trend, utilises designer pieces that can no longer be worn in the condition they are in, repurposing them to create 80 one-of-a-kind garments. To...

Mar 28, 2022

Business

The RealReal not expected to turn a profit until 2024

Online resale platform The RealReal has said they aren’t expecting to hit profitability until 2024. The company recently reported fourth-quarter earnings on February 24. The RealReal’s net loss increased to 236 million dollars from 176 million dollars in 2020. The company did see some improvements in EBITDA, and gross merchandise value increased...

Feb 25, 2022

RetailFeatured

The RealReal 2022 report reveals emerging trends in the resale market

Resale marketplace The RealReal has released its newest Luxury Consignment Report for 2022, unveiling a number of emerging trends and behaviours among resale customers and the market itself. The report, which utilises data from the platform’s 24 million members, displays evidence of growing resale opportunities among every generation, as more...

Jan 13, 2022

Report

The RealReal reports strong November GMV growth

Luxury resale platform The RealReal saw a jump in gross merchandise value (GMV) last month. The San Francisco-based company's GMV in November came in at approximately 146 million dollars, up 51 percent compared to the same month last year and up 46 percent compared to two years ago, prior to the pandemic. During the four-day period between Black...

Dec 3, 2021

Fashion

The RealReal launches upcycled ReCollection 02

Online luxury marketplace The RealReal has launched an upcycled collection in collaboration with Circular ReSource Lab, dubbed the ReCollection 02. The 64 piece line features one-of-a-kind women’s ready-to-wear and accessories upcycled from luxury items as part of its ongoing ReCollection programme, created to put damaged garments back into...

Nov 25, 2021

Retail

The RealReal to open pop up in collaboration with Saks

Resale marketplace The RealReal has revealed it will be opening a pop-up in collaboration with Saks Fifth Avenue in Miami, Florida, on November 26. The Saks x The RealReal Pop-Up at Saks Brickell will bring the consignment office and resale concept to the luxury retailer, allowing shoppers one-on-one access to The RealReal’s complimentary...

Nov 22, 2021

ManagementFeatured

The RealReal reports widening Q2 losses despite strong revenue growth

Luxury consignment platform The RealReal has reported widening losses in the second quarter of the year despite strong sales ahead of 2019 levels. For the three months to June 30, the San Francisco-based company reported a net loss of 70.72 million dollars compared to a loss of 42.99 million dollars a year earlier. That included a charge of...

Aug 10, 2021

Fashion Featured

The RealReal launches ReCollection line of upcycled fashion

The RealReal has always been devoted to giving new life to secondhand luxury fashion, and now the resale retailer has expanded on its mission. The company has teamed with eight luxury brands to launch a collaborative upcycled collection, transforming distressed or damaged clothing into new, one-of-a-kind luxury pieces. Called ReCollection, The...

Apr 2, 2021

RetailFeatured

The world is in lockdown, yet retailers are opening new stores

The importance of brick-and-mortar retail is often questioned amid the rise of e-commerce. Consumers have increasingly favored the ease and convenience that comes with digital retail for several years, and as the pandemic forced almost all retailers to turn towards a digital-only approach for several months of 2020, the future of in-person...

Mar 17, 2021

Report

The RealReal reports 10 percent drop in Q4 revenue

Luxury consignment platform The RealReal has reported a 10 percent drop in revenue for the fourth quarter of the year. For the three months to 31 December 2020, the San Francisco-based company’s revenue fell to 84.6 million dollars. Its consignment and service revenue fell 16 percent to 69.1 million dollars, while direct revenue increased 38...

Feb 23, 2021

RetailFeatured

The RealReal opens doors to its first Brooklyn store

The RealReal has moved to Brooklyn. The luxury consignment retailer has opened its third store in New York City, located in Cobble Hill, a trendy shopping district in Downtown Brooklyn. Taking up 2,500 square feet of retail space at 163 Court Street, the new store offers two Luxury Consignment Offices and both women’s and men’s inventory across...

Jan 26, 2021

Report

The RealReal reports widening Q3 losses

US luxury consignment platform The RealReal has reported widening net losses in the third quarter. The San Francisco-based company’s net loss reached 43.3 million dollars in the three months to 30 September, compared to 25.3 million dollars a year earlier. Total revenue decreased four percent to 78.1 million dollars, comprising a 7 percent...

Nov 10, 2020