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From a shirt brand to full-fledged men’s lifestyle brand

It’s all about lifestyle brands now The last time we spoke to Rob Schalker, owner and founder of A Fish Named Fred, he was in his car heading to his next appointment. This time, a furniture manufacturer. Rob explained; “The idea is to deliver prints they can put on furniture. Think, chairs, cabinets, sofas, cushions, rugs or even paintings”. Rob...

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