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Walmart launches four new immersive holiday shopping experiences on Walmart Realm

Walmart has expanded its immersive online shopping platform Walmart Realm with four new experiences. Launched just in time for the holiday season, the new experiences aim to capture the spirit of the season and inspire customers looking for the perfect holiday gift. The newly launched holiday rooms, powered by the Emperia platform and produced...

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Management|Beauty Featured

Jake Paul's personal care brand W secures 14 million US dollars in funding

W, the men’s personal care brand founded by content creator and boxer Jake Paul, has raised 14 million US dollars in seed and series A funding, led by Shrug Capital. The men’s vitamin-infused body care brand launched in June exclusively at Walmart and Walmart.com, to offer Gen Z men a “much-needed upgrade to their personal care routines” at an...

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