Social messaging platform WhatsApp has set out plans to allow its users to find, message and buy something from a business through its app. Its newly launched feature offers the ability to find a business on WhatsApp through the option to search via categories or with a business name. The feature is first available for users in the UK, Brazil,...
Nov 18, 2022
Facebook Inc. has said its WhatsApp messaging app will begin to provide in-app purchases and hosting services. Whatsapp will now permit businesses to sell products on the Whatsapp app via Facebook shops, an online store launched in May. Users will be able to browse through a store’s catalogue in a chat, add items to their cart and place orders....
Oct 23, 2020
Facebook Inc. has said its WhatsApp messaging app would start to offer in-app purchases and hosting services. Users will be able to browse through a store’s catalogue in a chat, add items to their cart and place orders. Video: WhatsApp via YouTube Image: WhatsApp, Facebook
The Watford Borough Council has partnered up with WhatsApp to create the UK’s first ‘WhatsApp High Street’ of businesses. The Council has worked with WhatsApp as its pilot company, as part of the programme, experts from WhatsApp are providing training for an initial group of 12 local businesses on Market Street. The messenger app is providing...
Oct 2, 2020
Facebook has announced it will be launching a new shopping feature allowing businesses of all sizes to set up a free online store on Facebook and Instagram. Facebook Shops allows businesses to set up customised online stores which can be found by people through the business’ Facebook Page or Instagram profile and targeted ads. Shoppers can then...
May 20, 2020
Facebook has launched a new payment method to be used across Facebook, Messenger, Instagram and Whatsapp. Facebook Pay allows users to add preferred payment methods which can then be used across the company’s four social platforms, providing “a convenient, secure and consistent payment experience”, according to Facebook. The new payment method...
Nov 13, 2019
iOS users can now use WhatsApp’s Business app too. The messaging service, whose business version was previously only available for Android, announced on its blog that WhatsApp Business for iOS is now available to download from the App Store in the UK, US, Brazil, Germany, Indonesia, India and Mexico, with more countries to follow in the upcoming...
Apr 9, 2019
Bloomberg has announced that online luxury retailer Yoox-Net-a-Porter is developing technology that will allow customers to buy products directly though WhatsApp as the e-commerce market for Prada and Versace becomes more competitive. Yoox-Net-a-Porter has already been utilizing the app to communicate with customers via the text messaging...
Mar 7, 2017
It was only a matter of time before WhatApp would start sending marketing messages to its users. Since it was bought by Facebook in 2014, it has begun sharing data, and thus changed its privacy policy for the first time. In due course, companies and brands will be able to advertise and send messages. WhatsApp will now share users' phone numbers...
Aug 26, 2016
London - H&M is the latest brand caught up in a fraudulent promotional offer on popular messaging site WhatsApp. The Swedish retailer appears to offer users a 50 euro discount, but instead users who click on the ad are charged 4.99 euros every week as part of a scam subscription. The faux promo consists of a message coming through a contact in...
Apr 5, 2016
Footwear brand Clarks Originals has launched its latest campaign on social messaging platform, WhatsApp, as it looks to align its Clarks Desert Boot with youth culture. The digital campaign, called ‘Rats to Rudeboys’, centres around telling the story of the 65-year-old Desert Boot from the viewpoint of three characters from different subculture...
Apr 1, 2015