Lens adds Omar Kashoura to collective

Lens, the brainchild of Topman Design Director Gordon

Richardson and b Store Founder Matthew Murphy, is now in its tenth season and to celebrate it has added British menswear designer Omar Kashoura to its impressive line-up.

London-based Omar joins existing Lens collaborators J.W. Anderson, New Power Studio, Dusty, Uniforms for the Dedicated and Dexter Wong for spring/summer 2012 in the project, which showcases the ‘cream of young emerging menswear talent’.

Described by Dazed Digital as ‘a key player in the British Fashion Industry’, Omar is renowned for his exquisite tailoring, and his debut Lens collection is a mixture of lightweight knitwear, pastel preppy zip-off collar shirts, all-over print kimono t-shirts and formal luxe evening shirts.

Lens will be available in the Oxford Circus Topman store from February 16 to coincide with the start of London Fashion Week, as well as being available online at Topman.com, London Selfridges, and Topman locations in New York and Chicago.