Luevo to partner up with Fashion Weeks across the US

Luevo, the fashion crowdfunding platform for emerging fashion designers, has announced a

series of partnerships with fashion weeks across the US, including Fashion Week San Diego, Portland Fashion Week, Fashion Week Brooklyn, DC Fashion Week, Fashion Week Tampa Bay, Kansas City Fashion Week, Virginia Fashion Week and Dallas x Fashion.

The fashion crowdfunding site is also collaborating with several designers who will be presenting during New York Fashion week and is the official e-commerce partner of Art Hearts Fashion.

Luevo will also let all participating designers upload runway or showroom images from their newest collections onto their Fashion Week digital boutiques, so that users will be able to pre-order designs that catch their eye directly from the catwalk.

“We are delighted to be able to support the local talent across American cities and are pleased to be able to make Spring/Summer 15 collections available to shoppers anywhere in the world,” said Ana Caracaleanu, one of Luevo’s founders.

“The precedent is classic couture, or the history of trunk shows. You see the collection, you choose what you’re interested in and then it gets made and sent to you later. We think of fashion today as being instant access but in fact its roots are in delayed gratification.”

“So many fashion lovers support local design, but until now it has often been a ‘look but don’t touch’ proposition – if a retailer didn't pick up the line, the collection wasn't available,” added Allison Andrews, founder of Fashion Week San Diego. “With our Luevo partnership, shoppers have access and more control, in that through their pre orders they actually dictate what goes into production.”