Articles by Alissa Schumacher
New York Fashion Tech Lab signs new partnerships with Saks, Selfridges and TJX
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The New York Fashion Tech Lab (NYFTLab), a program for women-led fashion and retail technology companies, unveils its tenth cohort with the participation of new B2B retail tech startups and new partners such as Saks, Selfridges, TJX. Wolverine World Wide, Inc. joins the ranks of the existing collaborators Burberry, Levi Strauss & Co., LVMH,...
Venita Aspen for Gianni Bini launches at Dillard‘s
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The American department store chain Dillard's launched a new capsule collection called Venita Aspen for Gianni Bini. By partnering with influencer Venita Aspen, this new and exclusive line features apparel, footwear, and swimwear for women in bright colors like pink, orange, blue, and white. According to Dillard's vice president, Alexandra...
Martha Stewart designs footwear collection for Skechers
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The shoe brand Skechers has teamed up with entrepreneur and television show host Martha Stewart to launch a co-branded footwear collection for spring 2023. The "A Day in the Life of Martha" collection features a range of footwear styles, including sandals, slides, and slip-ins, all designed with her well-known stamp. Being inspired by Martha's...
Klarna unveils limited edition footwear for the Chicago Bulls, designed by Don C
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Global shopping service Klarna has announced its continued partnership with the Chicago Bulls as their official shopping partner, extending their collaboration for several more years. As part of the partnership, Klarna has teamed up with streetwear designer Don C to create a special edition sneaker for the Bulls' iconic mascot, Benny the Bull....
JCPenney partners with fashion designer Prabal Gurung
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JCPenney, the multibrand retailer operating at a mid level price point, has collaborated with fashion designer Prabal Gurung to create a new clothing collection called Impower by Prabal Gurung for JCPenney. The collection features a range of dresses and jumpsuits for various occasions and will be available to purchase for a limited time only....
Hally Hair partners with university student athletes
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Hally Hair, the hair color brand that has been attracting attention in the beauty industry with its ammonia-free products, has launched two new colors in collaboration with student athletes at Baylor University in Waco, Texas. The two new colors, yellow and green, are part of the temporary hair color product line ‘Shade Stix’. Over a hundred...
Rodd & Gunn collaborates with sports brand Gilbert
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New Zealand heritage brand Rodd & Gunn has partnered with the sporting goods manufacturer, Gilbert, to create a menswear collection. The collection features printed sweatshirts, hoodies, polo shirts, trousers, and jackets in a price range between 49 pounds and 395 pounds. Each item merches Gilbert's experience of over 200 years in the sports...
Francesca's announces launch of resale program with ThredUp
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Women’s boutique chain Francesca's has announced the introduction of a resale program called ‘Forever Francesca’s’ that aims to combat fashion waste. For the launch of the new program, the brand will partner with ThredUP, one of the largest online resale platforms worldwide. "We are aware of the environmental impact apparel has on our planet,...
lululemon’s support for diversity with its new Supplier Inclusion and Diversity Program
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lululemon, the athletic apparel brand, launched the new IDEA (Inclusion, Diversity, Equity, and Action) Supplier Inclusion and Diversity Program. The initiative is designed to support and encourage diversity within the company's supply chain, with a particular focus on empowering underrepresented and disadvantaged organisations. Stacia Jones,...
Plein Sport to open retail experience pop-up store in SoHo, New York
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Luxury sportswear brand, Plein Sport, opened its newest pop-up store in Soho, New York as part of a global expansion strategy. The pop-up store revealed its doors on February 9 at Spring Street and will be open for three months, giving customers plenty of opportunities to visit and shop. Under the motto ‘Re-EVOLUTION’, the opening event hosted...