Dior’s headquarters is headed elsewhere. The LVMH owned luxury brand is moving its Paris headquarters to a new location at the Avenue des Champs-Élysées. The building was previously occupied by HSBC bank.
Dior had kept plans for the new headquarters under wraps, but the cat was let out of the bag when an awning with their name on it went up a few weeks ago. The new building is located at 103 to 111 on the iconic French avenue. It is closely located do Dior’s temporary flagship on the Champs-Élysées.
Dior’s main Paris flagship at 30 Avenue Montaigne is currently under construction. Dior has not confirmed an official opening date for its Paris headquarters.