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Kevin Hart invests in Tommy John

By Kristopher Fraser

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Business

Kevin Hart is interested in being more than just a brand ambassador, he's really about business. The actor has invested in Tommy John, the premium underwear line.

“I wanted to be something more than just another celebrity endorser,” said Hart to WWD. “There’s something so much more authentic about investing in the brands that you love — brands that you wear, instead of getting paid to.”

Hart, who boasts an impressive social media following, has posted a photo of him wearing Tommy John underwear before, but it was only recent that he approached the company's ceo about being an investor in the brand.

While Tommy John wasn't looking an outside investor or a celebrity endorsement, they weren't opposed to having Hart as a business partner.

Tommy John was founded in 2008. Although they started as an underwear brand, they have expanded their offerings to also include socks, t-shirts, and athleisure wear.

Kevin Hart
Tommy John