Success, growth, and future of maternity and children’s specialist JoJo Maman Bebé

London - Maternity and children’s specialist JoJo Maman Bebé is one of the most successful multi-channel retailers in the UK, apparently bucking the downward economic trend with a consistently strong performance year after year. In its last financial results for the 12 months to 30 June 2017, posted in April this year, the company recorded a 20 percent rise in revenues to 57.5 million pounds and a 14.5 percent increase in like-for-like sales, with a profit jump from 3.6 million pounds the previous year to 3.9 million pounds. Online sales in particular saw a steep rise of 39.8 percent to 18.2 million pounds, up 5.9 million pounds, proving a key growth area for the business, which was launched in 1993 by founder and CEO Laura Tenison.