The effect of Tradegood on L.A. fashion buyers

In the years from 2011-2014, Tradegood has served as a B2B sourcing company that has sufficiently solved the issues of keeping suppliers and buyers in sync. As the middleman, the company finds responsible buyers and links them to trusted suppliers. Although fashion buyers can attend shows to find their suppliers, such as Los Angeles Fashion Week, the online marketplace is still popular and efficient. The business’s ultimate goal is to maximize supply chain visibility and create a comfortable network for both buyers and suppliers, including a multitude of industries such as fashion.

With over 100,000 members, Tradegood connects its clients with each other internationally. Tradegood evaluates suppliers based on more than 50 criteria, including employees, regulatory compliance, and stability. More than 5,000 corporate buyers use the platform as a portal to buy products such as apparel, electronics, furnishing, and etc. They categorize which buyers are deemed responsible and work with those clients in order to create a successful fashion network. The verified responsible buyers are able to then access the trusted suppliers.

Tradegood represents some of their suppliers in the U.S. market by attending the WWD Magic trade show that takes place annually in Vegas. Tradegood has worked five seasons at Magic Market Week. Last year, in order to increase their client-base, Tradegood arranged for a showroom in Los Angeles. This process allowed the business to introduce casual wear to suppliers in the market. Although the company does well globally, the U.S. market is still a target Tradegood wants to improve on.

China is one of the world’s leading garment powerhouses and Tradegood has dominated revenue in that area. More than 5,000 large-scale retailers work with Tradegood, outsourcing as needed. Instead of going to fashion shows, factories, or various cities, Tradegood offers retailers time and money through their online business. By adding a showroom to the L.A. area, the business expands its clientele range.

Suppliers for Tradegood can pay as high as 45,000 dollars per year for Tradegood’s services, whileas some suppliers have free or “basic” memberships. An “elite” membership cost a little under 1,000 dollars per year for an unlimited number of products through the service. Through the revenue that sellers bring in, Tradegood rings in a profit.