Vivenne Westwood signs new eyewear license

Vivienne Westwood has signed an eyewear license with Mondottica International to design, produce, and distribute the fashion brand’s eyewear. The agreement for both men’s and women’s sunglasses collections and opthalmic eyewear begins this month and is contracted through 2025.

Mondottica International will distribute the sunglasses internationally while and the products will continue to be available through Vivienne Westwood’s own retail channels, respectfully. Mondoticca is known for holding licenses for many prominent fashion brands including Anna Sui, Sandro, Maje, and Scotch & Soda.

In a statement, Tony Pessok, CEO of Mondottica, said, “Both of our companies hold similar values in terms of moving towards a sustainable future, and this will form the ethos of the collection that we will be producing. Vivienne Westwood is an iconic brand and individual, and the eyewear range will be respectful and aligned with their collections. The orb logo is a work of art, and I look forward to being able to interpret this with the teams into our product category”.

In a statement, Carlo D’Amario, CEO of Vivienne Westwood, said, “Developing design with a sustainable approach is paramount to us. Mondottica [is] not only a brand that shares our core values, but by looking to our brand heritage and traditional design principles, and through [its] innovation in recycled materials, are part of our move to a more sustainable future.” 

Image: Vivienne Westwood Facebook page