EIDM - Ecole Internationale de Mode & Luxe
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Set up in 2008, EIDM Paris (École Internationale de Mode & Luxe) offers undergraduate and graduate programs built up to analyze and master the image and brand. With this professional distinction that reflects high-level standards, EIDM is the promise of educating on fashion, on image and on branding at international level. Through specialized state-recognized programs and a unique partner network, EIDM guides local and international students towards a remarkable career.
Our mission, our values
The mission of EIDM Paris, located in one of the booming fashion capital cities in the world, is to meet the rising expectations of both students and companies. Through innovative programs and faculty exchanges, we seek to provide our students with an ever-increasingly attractive educational experience. Students can choose undergraduate and graduate programs in fashion and in luxury-oriented disciplines.
Students also acquire valuable knowledge and global managerial skills through internships and study abroad experiences with universities worldwide. Since its inception, EIDM Fashion & Luxury Business School has gradually adapted itself to the evolving economy that offers an extensive and diversified curriculum that meets a contemporary vision of today’s fashion world.
What makes EIDM different?
EIDM Paris guarantees quality education based on its practice of a learning by doing active approach, which allows us to develop the following:
- Continually improve the academic quality of our programs through the qualifications of our teaching staff;
- Develop and design programs that elevate School activities & goals at the European and international level. These include:
- Course programs centered on problem-solving and practical projects
- Personalized education via a peer-learning educational methodology
- Implementation of final Year Event Management Fashion shows (organization of Fashion Shows, creation and launching of a Fashion Magazine, creation and launching of a Pop-Up Store)
- Online education programs leading to diplomas and certifications available to a large and diversified public.
Location: Paris, the cradle of fashion
We call Paris one of the four fashion capitals, together with Milan, New York and London. Thanks to its rich history, Paris is one of the world’s major Fashion capitals. Top designers have had a strong influence on the city that currently enjoys international fame in the Fashion world. This statement, in line with the EIDM mission and vision values, enhances students’ decision to select EIDM. In other words, studying Fashion and Luxury-oriented programs at EIDM Paris is definitely a wise decision!
Objectives
The Bachelor in Fashion Business program is a three-year course which worth 180 ECTS. The objective is to ensure that students understand the challenges of the fashion industry and provide the students with a 360-degree vision of business, management and marketing practices. This is achieved by having the ability to apply a methodical and rigorous analysis in order to better understand the challenges of the fashion industry. Our future fashion professionals will be able to evaluate a product by measuring the evolution of the market.
Programme
1st year: full-time studies in French at EIDM Paris + Fashion Show Project + a two-month internship in France or abroad
2nd year: full-time studies in French at EIDM Paris + Fashion Magazine Project + a four-month internship in France or abroad
3rd year: full-time studies in French or English at EIDM Paris or abroad (USA / Europe) + Pop-Up Store Project + a six-month internship in France or abroad
Core curriculum:
- Fashion Industry: Fashion Sociology / Fashion Culture / History of Art & Fashion / Fashion Economy / Fashion Jobs / Fashion Trends / Fashion Law / International Fashion / Sociostyles
- Fashion Management: Communication / Marketing / Digital Marketing / Accounting / Merchandising / Purchase & Sourcing
- Professional Environment: English / DTP / Soft Skills / Masterclass & visits
- Fashion Business: Design / Personal Branding / Event Strategy / Sales & Negotiation / Retail / Human Resources Management / International Business / Entrepreneurship / E-business
- Specialization Business: Accounting & Finance / Company Law / Business Plan / International Business Law / International Project Management / International Negotiation / Sustainable Development
- Specialization Entrepreneurship: Accounting & Finance / Company Law / Business Plan / Human Resources Management / Business Negotiations / Brand Management / Digital Marketing Strategy / Marketing studies
- Options: Italian / Chinese / Spanish / Photography / Creative workshop
Diploma:
Bachelor in Fashion Business + French-state recognized title “Consultant en communication et image de marque” (RNCP – Level 6)
Careers
Brand Manager / Marketing Manager / Communication Manager / Retail Manager / Fashion Business Manager / Trend Specialist / Purchaser / Business Developer
Admission
1st year: Baccalaureate
2nd year: 1 year of University studies / Higher Education duly completed (60 ECTS or equivalent)
3rd year: 2 years of University studies / Higher Education duly completed (120 ECTS or equivalent)
Mandatory written and oral tests for all candidates
Objectives
The Bachelor in Luxury Management program is a three-year course which worth 180 ECTS. The objective is to ensure that students understand the challenges of the luxury industry and provide the students with a 360-degree vision of business, management and marketing practices. Students learn how to adapt their sales, communication and marketing techniques to achieve their goals and targets and to apply the key strategy of the luxury business. They learn to focus on what matter the most: customer relationships, social networks and user experiences. The programme includes both know-how and good manners.
Programme
1st year: full-time studies in French at EIDM Paris + Fashion Show Project + a two-month internship in France or abroad
2nd year: full-time studies in French at EIDM Paris + Fashion Magazine Project + a four-month internship in France or abroad
3rd year: full-time studies in French at EIDM Paris or abroad (USA / Europe) + Pop-Up Store Project + a six-month internship in France or abroad
Core curriculum:
- Fashion Industry: Fashion Sociology / Fashion Culture / History of Art & Fashion / Fashion Economy / Fashion Jobs / Fashion Trends / Fashion Law / International Fashion / Sociostyles
- Fashion Management: Communication / Marketing / Digital Marketing / Accounting / Merchandising / Purchase & Sourcing
- Professional Environment: English / DTP / Soft Skills / Masterclass & visits
- Luxury Management: Design / Luxury Codes / Luxury Market in France and Abroad / Luxury Marketing / Customer experience / Creation of a luxury shop /Strategic Luxury Marketing / Luxury & Media
- Specialization Jewelry & Perfumery: Luxury Brand Law / Luxury Economy / International Projects Management / Jewelery / Clockwork / Branding / Perfumery / Sales
- Specialization Fashion & Accessories: Luxury Brand Law / Luxury Economy / International Projects Management / History of Fashion & Accessories / Textiles / Collection Management / Branding / Sales
- Options: Italian / Chinese / Spanish / Photography / Creative workshop
Diploma:
Bachelor in Luxury Management + French-state recognized title “Consultant en communication et image de marque” (RNCP – Level 6)
Careers
Brand Manager / Visual Merchandiser / Public Relations / Event Planner / Sponsorship / Luxury Buyer / Luxury Sales Manager / Luxury Product Manager
Admission
1st year: Baccalaureate
2nd year: 1 year of University studies / Higher Education duly completed (60 ECTS or equivalent)
3rd year: 2 years of University studies / Higher Education duly completed (120 ECTS or equivalent)
Mandatory written and oral tests for all candidates
Objectives
The Bachelor in Art Direction & Styling is a three-year course which worth 180 ECTS. The objective is to learn to translate an emotion, a feeling or a concept by the most adapted visual content but also to analyze its perception according to the target. Students are encouraged to develop their own ideas and experiences by doing a large choice of visual works (video, branding, advertising, shooting, digital content…).
Programme
1st year: full-time studies in French at EIDM Paris + Fashion Show Project + a two-month internship in France or abroad
2nd year: full-time studies in French at EIDM Paris + Fashion Magazine Project + a four-month internship in France or abroad
3rd year: full-time studies in French at EIDM Paris or abroad (USA / Europe) + Pop-Up Store Project + a six-month internship in France or abroad
Core curriculum:
- Fashion Industry: Fashion Sociology / Fashion Culture / History of Art & Fashion / Fashion Economy / Fashion Jobs / Fashion Trends / Fashion Law / International Fashion / Sociostyles
- Fashion Management: Communication / Marketing / Digital Marketing / Accounting / Merchandising / Purchase & Sourcing
- Professional Environment: English / DTP / Soft Skills / Masterclass & visits
- Art Direction & Styling: Color & Design / Fashion Drawing / Photography / Visual Merchandising / Morphology / Colorimetry / Fashion Design / Styling / Textile
- Specialization Styling: Clothes & Accessories / Fashion Drawing / Technical design / Scenography / Make-up & hairstyle / Innovation & Sustainability / Luxury Codes / Fashion & Media
- Specialization Art Direction: Clothes & Accessories / Fashion Drawing / Technical design / Team Management / Image Law / Collection Management / Brand Design / Digital Brand Content
- Options: Italian / Chinese / Spanish / Photography / Creative workshop
Diploma:
Bachelor in Art Direction & Styling + French-state recognized title “Consultant en communication et image de marque” (RNCP – Level 6)
Careers
Fashion Event Planner / Influencer / Communication Manager / Stylist / Trend Specialist / Visual Merchandiser / Art Director / Creation Director
Admission
1st year: Baccalaureate
2nd year: 1 year of University studies / Higher Education duly completed (60 ECTS or equivalent)
3rd year: 2 years of University studies / Higher Education duly completed (120 ECTS or equivalent)
Mandatory written and oral tests for all candidates
Objectives
The Bachelor in Fashion Communication & Marketing is a three-year course which worth 180 ECTS. By stimulating your creativity and developing your analytical mind, this programme will allow students to master all supports of communication. They will be able to conceptualize an idea and develop it visually while having in mind time, budget and media limits. Students will have a high knowledge of communication and marketing tools and strategies.
Programme
1st year: full-time studies in French at EIDM Paris + Fashion Show Project + a two-month internship in France or abroad
2nd year: full-time studies in French at EIDM Paris + Fashion Magazine Project + a four-month internship in France or abroad
3rd year: full-time studies in French at EIDM Paris or abroad (USA / Europe) + Pop-Up Store Project + a six-month internship in France or abroad
Core curriculum:
- Fashion Industry: Fashion Sociology / Fashion Culture / History of Art & Fashion / Fashion Economy / Fashion Jobs / Fashion Trends / Fashion Law / International Fashion / Sociostyles
- Fashion Management: Communication / Marketing / Digital Marketing / Accounting / Merchandising / Purchase & Sourcing
- Professional Environment: English / DTP / Soft Skills / Masterclass & visits
- Fashion Communication & Marketing: Design / Personal Branding / Event Strategy / Digital Fashion / Press Relations / Advanced Marketing / E-business / Communication & Advertising
- Specialization Journalism & Communication: Journalistic writing / Fashion Media / Radio & TV / Community Management / Brand Digital Content / E-reputation / Public Relations / Event Management
- Specialization Marketing & Digital Marketing: Marketing of Distribution Networks / Strategic Marketing / Consumer Psychology / Community Management / SEO / Brand Law / Brand Management / Brand Digital Content
- Options: Italian / Chinese / Spanish / Photography / Creative workshop
Diploma:
Bachelor in Fashion Communication & Marketing + French-state recognized title “Consultant en communication et image de marque” (RNCP – Level 6)
Careers
Marketing Manager / Marketing Project Manager / Product Manager / Press officer / Fashion Journalist / communication manager / Community Manager / Influencer / Event Project Manager / Digital Project Manager
Admission
1st year: Baccalaureate
2nd year: 1 year of University studies / Higher Education duly completed (60 ECTS or equivalent)
3rd year: 2 years of University studies / Higher Education duly completed (120 ECTS or equivalent)
Mandatory written and oral tests for all candidates
Objectives
The MSc in Fashion Business & Luxury Management is a two-year course which worth 300 ECTS. This programme prepares our students for real expertise in the fashion world by training them for positions of responsibility. The course provides essential skills in management and entrepreneurship in the various fashion & luxury sectors. It uses a dynamic approach in order to train high-level actors ready to operate right after graduation.
The objective is to offer students a multiple and innovative vision of the role of management and provide specific methods to set up and manage a business; to integrate the dynamics of a changing world with evolving legislation and to learn the creative approach of the fashion business in order to define the strategy best suited to the sector.
The MSc in Fashion Business & Luxury Management takes on an organizational aspect by implementing the logistics inherent in the fashion trade in order to train for an appropriate management method and in the management of a company that prioritizes innovation and anticipation.
Programme
1st year: full-time studies in French at EIDM Paris + a six-month internship in France or abroad
2nd year: full-time studies in French or in English at EIDM Paris + a six-month internship in France or abroad
Core curriculum:
- Fashion Design: Digital techniques for Fashion / Collection Management / Trends / Sociostyles
- Fashion Industry: Fashion Sociology / Fashion Culture / History of Art & Fashion / Fashion Law / Sustainability
- Fashion Management: Business Law / Human Resources Management / Brand Management / International Projects Management / Sales & Negotiation / Event Strategy / Purchase & Sourcing
- Marketing & Communication: Event Marketing / Public & Press Relations / Digital Marketing Strategy / Communication & Advertising / Sponsorship
- Business & Entrepreneurship: Entrepreneurship / Team Management / E-business / Quality Management / Merchandising
- Professional Environment: English / Soft skills / Work as a consultant / Masterclass & visits
- Project: Creation of a company or a brand
- Options: Italian / Chinese / Spanish / Photography / Creative workshop
Diploma:
MSc in Fashion Business & Luxury Management + French-state recognized title “Manager de projet événementiel” (RNCP – Level 7)
Careers
Marketing Director / Brand Manager / Event Manager / Purchase Director / Communication Director
Admission
1st year: 3 years of University studies / Higher Education duly completed (180 ECTS or equivalent)
2nd year: 4 years of University studies / Higher Education duly completed (240 ECTS or equivalent)
Mandatory written and oral tests for all candidates
Objectives
The Master in Fashion Art & Event Direction is a two-year course which worth 300 ECTS. From specific knowledge of the Fashion industry, this programme allow students to master the process of creation and conception. It is focused on creativity and economic stakes of a company and a project. Students will be able to conceptualize and set the scene a product; create a graphic chart; conceive a visual communication strategy; create a strategic planning; manage relationships between partners and providers; convince and sales and manage the technical realization of a project.
prepares our students for real expertise in the fashion world by training them for positions of responsibility. The course provides essential skills in management and entrepreneurship in the various fashion & luxury sectors. It uses a dynamic approach in order to train high-level actors ready to operate right after graduation.
The objective is to offer students a multiple and innovative vision of the role of management and provide specific methods to set up and manage a business; to integrate the dynamics of a changing world with evolving legislation and to learn the creative approach of the fashion business in order to define the strategy best suited to the sector.
The MSc in Fashion Business & Luxury Management takes on an organizational aspect by implementing the logistics inherent in the fashion trade in order to train for an appropriate management method and in the management of a company that prioritizes innovation and anticipation.
Programme
1st year: full-time studies in French at EIDM Paris + a six-month internship in France or abroad
2nd year: full-time studies in French at EIDM Paris + a six-month internship in France or abroad
Core curriculum:
- Fashion Design: Digital techniques for Fashion / Collection Management / Trends / Sociostyles / Fashion Styling / Digital Photography Concepts & Techniques
- Fashion Industry: Fashion Sociology / Fashion Culture / History of Art & Fashion / Fashion Law / Sustainability
- Communication & Branding: Visual Storytelling / Event Strategy / Brand Design / Brand Management / Brand Digital Content
- Fashion Management: Entrepreneurship / Team Management / Sponsorship
- Creative Thinking: Design & Creative Thinking / Communication & Advertising / Event Marketing / Fashion Photoshoot & Video Production / Textiles / Fashion Art Direction
- Professional Environment: English / Soft skills / Masterclass & visits
- Project: Creation of a company or a brand
- Options: Italian / Chinese / Spanish / Photography / Creative workshop
Diploma:
MSc in Fashion Art & Event Direction + French-state recognized title “Manager de projet événementiel” (RNCP – Level 7)
Careers
Art Director / Communication Director / Marketing Manager / Visual Merchandiser / Brand Manager / Strategic Planner / Fashion Developer
Admission
1st year: 3 years of University studies / Higher Education duly completed (180 ECTS or equivalent)
2nd year: 4 years of University studies / Higher Education duly completed (240 ECTS or equivalent)
Mandatory written and oral tests for all candidates
Objectives
The Mastering (MBA) in Fashion Business is a one-year intensive course which worth 240 ECTS. This programme allows students to discover and master all typologies of image. The objectives are:
- To analyze a verbal and non-verbal communication
- To detect a fashion trend
- To study the principles of branding
- To master image management
- To analyze communication and marketing strategies
- To define, manage and master a brand image
Programme
1st year: full-time studies in French or English at EIDM Paris + a two-month and a half internship in France or abroad
Core curriculum:
- Fashion Design: Color & Design / Photography / Fashion Trends / Sociostyles
- Fashion Industry: Fashion Sociology / Fashion Culture / History of Art & Fashion / Fashion Law / Fashion Jobs
- Fashion Management: Communication / Marketing / Digital Marketing / Sales & Negotiation / Fashion Merchandising / Purchase & Sourcing / Fast Fashion & Sustainability / Entrepreneurship
- Professional Environment: English / DTP / Elevator Pitch / Soft skills / Masterclass & visits
- Project: Project Management
- Fashion Business: International business / Branding / Accounting / Press Relations
- Options: Italian / Chinese / Spanish / Photography / Creative workshop
Diploma:
Mastering in Fashion Business + French-state recognized title “Consultant en Communication Visuelle et Image de Marque” (RNCP – Level 6)
Careers
Marketing Director / Visual Communication Consultant / Fashion Consultant / Brand Manager / Personal Branding / Product Stylist / Fashion Journalist
Admission
1st year: 2 or 3 years of University studies / Higher Education duly completed (120 or 160 ECTS or equivalent) or enough professional experience.
Mandatory written and oral tests for all candidates
Objectives
The Mastering in Fashion Stylist is a one-year intensive course which worth 240 ECTS. This programme trains future Fashion Stylist. The objectives are:
- To have a high knowledge of Fashion History and its evolution
- To master the past, current and future trends
- To analyze a Fashion image and conceive a style campaign.
- To animate a photoshoot
- To master the Fashion Code
- To know how to create a lookbook
- To be aware of materials, textiles, and colors
Programme
1st year: full-time studies in French at EIDM Paris + a two-month and a half internship in France or abroad
Core curriculum:
- Fashion Design: Color & Design / Photography / Fashion Trends / Sociostyles
- Fashion Industry: Fashion Sociology / Fashion Culture / History of Art & Fashion / Fashion Law / Fashion Jobs
- Fashion Management: Communication / Marketing / Digital Marketing / Sales & Negotiation / Fashion Merchandising / Purchase & Sourcing / Fast Fashion & Sustainability / Entrepreneurship
- Professional Environment: English / DTP / Elevator Pitch / Soft skills / Masterclass & visits
- Project: Project Management
- Fashion Sylist: Fashion drawing / Colorimetry & Morphology / Fashion Design / Stylism / Textiles
- Options: Italian / Chinese / Spanish / Photography / Creative workshop
Diploma:
Mastering in Fashion Stylist + French-state recognized title “Consultant en Communication Visuelle et Image de Marque” (RNCP – Level 6)
Careers
Fashion Stylist / Image Consultant / Fashion Consultant / Fashion Image Designer / Stylist / Product Stylist
Admission
1st year: 2 or 3 years of University studies / Higher Education duly completed (120 or 160 ECTS or equivalent) or enough professional experience.
Mandatory written and oral tests for all candidates
Gaia Fashion Show Catwalk 2020
