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China Wedding Expo relocates for more space


China Wedding Expo relocates for more space

By Danielle Wightman-Stone

Dec 28, 2015

The China Wedding Expo, which takes place from February 23 to 26, 2016, is relocating to the Shanghai New International Expo Centre to keep up with demand for exhibition space, as it aims to create a “one-stop trading platform” for the global wedding industry.

China Wedding Expo launched 14 years ago and has become one of the most influential wedding exhibitions, and for its 2016 edition, it will span across nine exhibition halls at the Shanghai New International Expo Centre, surpassing previous events with a record amount of exhibition space, exceeding 1,000,000 square feet.

The trade show has also reorganised its exhibitors into categories to reflect visitors’ purchasing habits, in a move to create an efficient platform for exhibitors and buyers where they can easily communicate and conclude deals. The wide variety of exhibits includes bridal gowns and fashion accessories, cosmetics, albums and photo frames, photographic settings and supplies, samples of theme wedding photography, internet technologies and software for wedding photography studios as well as wedding merchandise.

The exhibition also includes an area for partnerships and franchising opportunities with wedding photography studios and runs concurrently with the China Baby Photo Expo.

The 2016 event is expected to attract more than 650 premium exhibitors from many countries and regions around the world, including the US, Italy, France, Spain, Turkey, Malaysia, Japan, South Korea, Hong Kong, Macao and Taiwan. Notably, South Korean exhibitors will make their debut at the expo.