It’s Playtime New York: Childrenswear Trends Fall 2017

The three-day childrenswear trade show welcomed designers from the U.S., Spain, Italy, the U.K. among other countries, to present their new apparel, shoes and accessories collections. According to data provided by euromonitor.com, childrenswear accounts for 12 percent of the apparel market but, in the last five years, its growth has outpaced both men’s and womenswear. In 2016 it grew by 6 percent to be worth 31.6 million dollars compared to 4 percent in 2014, and this pattern is predicted to steadily continue until 2020. This can be attributed to a number of factors: rising birth rates, parents in developing markets having more disposable income than ever before, parents choosing to have children later in life, the rise in popularity of junior influencers like Prince George and Blue Ivy, and Instagram sensations such as four-year-old Farouk James.