Magic Nashville to return for the third edition this April

Magic, the contemporary and sportswear-focused fashion trade show, is set to return to Nashville for its third edition this season. Taking place from April 3 to 4 at the Music City in Nashville, the MMGNET Group event continues to expand and will double its footprint in 2024.

This season’s Magic Nashville is set to showcase more than 150 new brands, with over 450 established and emerging brands exhibiting, including local brands such as Mary Kathryn Design and Rivalry Runway. Some of the first-time exhibitors at Magic Nashville include Esprit, The Laundry Room, Marfa Boots and Vera Bradley

A selection of leading brands and products across key categories, such as women's sportswear, trendy youth apparel, shoes, accessories, home goods, gifts, and beauty items, will be showcased to influential retailers, including boutique and speciality shops, major chains, online platforms, and prominent regional stores.

“Every edition of Magic Nashville is more successful than the last,” commented Jordan Rudow, vice president of Magic at MMGNET Group. “We have built a loyal community in the Southeast, beginning with Nashville in 2022 and continuing the legacy with our inaugural Miami edition earlier this year. The intimate setting allows for a more regional curation and attracts a new range of buyers and brands to connect with.”

MMGNET Group president Kelly Helfman will attend this year’s event and provide insights on shopping in Nashville, highlighting emerging trends. Additionally, MMGNET will unveil findings from its 2024 Fashion Consumer Behavior Report, shedding light on shopping patterns and offering guidance for the fashion sector.

In addition, Magic Nashville will offer an number of onsite activations such as beauty touch-ups, bracelet crafting with Little Words Project, vintage Volkswagen van photo ops, and mimosa and espresso martini social hours, all aimed at uniting the Magic community through entertainment.