The Buying Show to launch new fashion trade show in Miami in 2025

The organizers behind B2B digital showroom Buying Show are set to introduce a new international fashion trade show in Miami next year.

Named ‘The Show Miami,’ the debut event is set to take place from March 17 to 19, 2025 at the Miami Beach Convention Center. Approximately 200 international fashion brands and designers will showcase their fall/winter 2025/26 collection to a broad range of buyers, according to a report from TextilWirtschaft.

Set to occur bi-annually, the trade show will cover all categories from women's, to men's, shoes and accessories, with the exhibition space divided per genre, including avant-garde, contemporary, sportswear, streetwear and athleisure wear. Attending brands will be able to choose from different sized stands and customized concepts.

The new trade show launch comes as The Buying Show organizers are keen to help international brands enter the American market, and see the US as an “up-and-coming export market for German fashion manufacturers” in particular.

“The Show Miami is the ideal opportunity for international brands, especially German and European brands, to successfully enter the lucrative American market in Miami with its high purchasing power,” said Ivan Herjavec, founder of the Buying Show and president of The Show Miami to TextilWirtschaft. “We are not only celebrating a top-class fashion event with lively networking, social media content and parties, but also have a clear focus on providing our exhibitors with everything they need to do good business right from the start.”

In addition to hosting exclusive networking events and panel discussions, the Show Miami will also feature an innovative social media concept that includes interactive displays and special influencer areas to help exhibitors reach a wider audience. “Exhibitors will be able to go viral quickly, increase their brand visibility within social networks and offer visitors Instagram-worthy moments, including live product to live product demonstrations,” said Herjavec.

Buyers attending the Show Miami will also be able to place orders directly via the Buying Show. Following the debut event, the Show Miami will take place twice a year, in March and September.