- Sara Ehlers |
The successful duo of Zeb and Astrid Bryan launch another collection called Astrid Black Label. With sleek silhouettes, contemporary trends, and neutral colors; the collection illustrates a playful, edgy overall feel.
“For the new summer collection, I elected for a lot of the white, beige, and gray-silver,” said Bryan. The colors have soft, nude tones complementing the central black and white colors. With over-sized tomboy shirts as well as sleek black dresses, the contemporary line has a wide-range of styles it can assimilate into.
Zeb is a multi-brand fashion retailer with several stores throughout Belgium as well as an online e-commerce shop. Zeb was founded over twenty years ago by Luc Van Mol, CEO of Zeb. Starting from wholesale and moving into the retailing business, he created Zeb (2000). The store uses over 50 international brands in order to make up its apparel. The labels include casual jeans and easy basics, as well as classic chic season apparel. The selection of so many different choices in the stores is a reflection for the new Astrid Black Label. The brand was designed in mind for women with class, spirit, and confidence. “At Zeb, I can convert my passion for fashion and women into inspiration,” said Bryan.
Astrid Bryan, Belgium-native model, turned to Los Angeles about 10 years ago for modeling, reality television, and other pursued entertainment. As an L.A. native and well-respected fashion mogul, Bryan has gained a following with almost 200k Twitter followers. The fashionista also runs “The Blonde and the Brunette” Beverly-Hills based fashion blog as a beauty and style expert. Bryan’s popularity with Flemish and international fashion makes her collaboration with the brand a way for Zeb to focus on the U.S. market.