- Marjorie van Elven |
US-based Brazilian influencer Camila Coelho is set to launch her own clothing line in partnership with Revolve. Coelho has nearly 8 million followers on Instagram and over 5 million subscribers on YouTube, where she posts content on fashion, make-up and beauty in English and Brazilian Portuguese. The new womenswear brand, named Camila Coelho Collection, will be launched on June 19.
The debut collection will feature 70 pieces in vibrant colors and daring silhouettes inspired by Brazil, according to WWD. New items will be added each month. Coelho told the publication that she aims to represent the diversity of Brazilian women, catering for shoppers from different backgrounds and tastes.
The new label already has an Instagram profile, @camilacoelhocollection, where Coelho herself will be answering questions from the audience via Instagram Stories from today, June 13.
The blogger has already entered the beauty market, with a lipstick collection launched last year in partnership with French label Lancôme.
Picture: Camila Coelho Facebook