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CFDA and Lifewtr partner to support emerging designers

By Kristopher Fraser

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Three emerging designers will be having their public profiles boosted thanks to a partnership between CFDA and Lifewtr. Adam Dalton Blake, Tiffany Huang and Ghazaleh Khalifeh will all have their designs displayed on nearly 40 million bottles of Lifewtr for its Series 3.

The three designers are all participants in the CFDA's spotlight program. They will be presenting their collections featuring the patterns from their Series 3 bottle designs on the first day of New York Fashion Week.

Blake, Huang and Khalifeh will all be mentored by members of the CFDA.

“We look at who is coming through CFDA channels on the design student and post-grad level, and we hope there is a way where we can keep this going and start identifying more and more talent to give them the exposure that they deserve,” said Adam Roth, vice president of strategic partnerships for the CFDA, to WWD.

In addition to their partnership with Lifewtr, CFDA also helps run the prestigious CFDA/Vogue Fashion Fund which helps provide support to emerging designers, and has launched the careers of top design talent such as Jack McCollough and Lazaro Hernandez of Proenza Schouler and Joseph Altuzarra.

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Lifewtr