Dior shines in Paris in the heat of the Games

The house of Dior, a firm intrinsically linked to the essential practice of French Haute Couture, has ended up occupying a preferential and honorable place in the festivities on the occasion of the inauguration of the Paris 2024 Olympic Games. An event that is serving to offer a renewed and dazzling image of the city, at all times, and as could be seen during the opening ceremony of the Games - despite the wet weather - under the intoxicating shadow of that same couture that serves as an image, symbol, and flag of the city before the world.