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Fashion in the news: did our fashion sense elect Donald Trump?

By Marjorie van Elven

Nov 30, 2018


Every Friday, FashionUnited selects the most interesting reads about the fashion industry published across US news outlets. Here’s what you may have missed:

This week was shaken by the news that Cambridge Analytica may have used Facebook users’ fashion preferences to send them pro-Trump messages during the 2016 presidential campaign in the US. Christopher Wyle, Cambridge Analytica’s former director turned whistleblower, said during a fashion conference that people’s taste in fashion says so much about them that it can even indicate their level of susceptibility to populist political messaging. Several news outlets, from CNN to Hello Giggles, have covered the topic, analyzing the role of fashion in shaping our world view.

What kind of message is fashion trying to send plus-size women?

On the same week that Universal Standard unveiled a collaborative collection with Goop, Gwyneth Paltrow’s controversial wellness empire, the Washington Post published a comprehensive piece analyzing the different ways plus-size brands are approaching larger women through advertising. Does plus-size advertising always have to be about fighting cultural prejudices? Can plus-size fashion exist as simply clothes and not statements?

The era of the all-caps logo

Have you noticed a plethora of luxury fashion brands have changed their logos lately? Celine, Burberry, Diane von Furstenberg… And they all changed to the same thing: all-caps minimalistic fonts. Why is that? Quartz has published an analysis of this design trend that is definitely worth a read. Hint: it has something to do with your smartphone.

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Photo: Pixabay

Cambridge Analytica
Donald Trump
Fashion in the news