H&M expands partnership with Sesame Street

For the month of September H&M is promoting their Sesame Street collection and encouraging consumers in supporting the Sesame Street Yellow Feather Fund, which helps support children's education initiatives across America. The Sesame Street collection includes pieces for girls and boys, as well as a capsule collection of apparel and accessories for men – the latest in more than ten years of collaboration. Sesame Street characters like Big Bird, Cookie Monster, Elmo and Abby Cadabby are found throughout the collection on separates and accessories.