- Dale Arden Chong |
Hot off of a collection with Dockers, celebrity stylist Karla Welch is adding another brand under her belt — this time, with Express. According to WWD, Welch — who is known for styling celebrities such as Justin Beiber, Tracee Ellis Ross, and more, has teamed up with the retailer to create a 20-piece capsule collection.
According to the report, Patrice Croci, the vice president of brand marketing at Express, said that working with influencers such as Welch — and previously with social media influencers such as Rocky Barnes and Olivia Culpo — has been a strategy for the company.
The collection, which includes will be available at select Express stores as well as on the brand’s website beginning July 17. Featuring summer staples such as menswear-inspired shirts, tie-dye tops, oversized linen blazers, high-waist latex mini skirts, and more. Pieces in the collection will range from 19.99 USD to 128 USD.