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Levi Teams with Harley Viera Newton and Liana for Summer Shop in NY

By Justine Browning

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Fashion

Levi has joined forces with Harley Viera Newton and Liana for a temporary Summer Shop in New York.

The store, located at 232 Elizabeth Street, will showcase essential summer wardrobe pieces - including summer dresses, cut off shorts and colorful t-shirts.

Among Levi’s pieces on display are the Made & Crafted splice flare, the classic 501 shorts and the Trucker jacket. Select items will feature the custom HVN cherry print design.

“The idea behind my line, HVN, was to create flattering, wearable dresses in luxury fabrics with personal touches,” says Harley Viera Newton of The Summer Shop in a press release. “HVN, Levi’s and LIANA all align on the importance of the essential summer staples in your closet, the go-to pieces that make your life that much easier.”

She adds, “Our goal with The Summer Shop was to create the perfect one-stop shop for your getaways, the perfect place to find that ultimate summer uniform. HVN will be restocking our best-selling dress styles and prints, as well as previously sold out coordinating accessories.”

As Liana founder and designer Lili Chemla points out, the special shop is an essential place to visit this season.

"As a born and raised New York girl, the summer season means constantly packing for a weekend getaway,” he says. “with this pop-up, Harley and I wanted to bring the consumer the perfect weekend wardrobe, suitable for the city or the beach. I will exclusively be selling our best-selling Margo tee in four new summer colors as well as a new lightweight tracksuit for easy travel.”

The Summer Shop will run until June 20th.

photo: courtesy of the brand

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