Longines Masters partners with Ariana Rockefeller on a bag design

The Longines Masters recently just debuted a new bag. Tapping the talents of fashion designer Ariana Rockefeller, EEM has released a limited-edition saddle bag.

The label chose Rockefeller to help design due to her experience and lifestyle. “It’s great to have a top designer, but even better to have the point of view of a rider,” chief marketing officer Marissa Brooks said during the bag's preview, as reported by WWD. “It was important to work directly with a rider. She’s the centerpiece.” The bag maintains a simple design with a leather strap down the middle and two colorways. The design will retail for 550 dollars on Rockefeller's website. As a limited-edition item, only 50 of each color way will be made.

The bags will be produced in Manhattan and will be in Longines Masters packing with its iconic horse design. The bag will have buckles, stitching, and leather detailing. The bag comes in a simple black color palette as well as a a beige and tan combination. These colors were chosen in alignment with Longines Masters' signature palette. The bag currently has no official date but it set to launch near late April, according to WWD.