Never out of stock: How are fashion brands and retailers using it during the pandemic?

Since the beginning of the pandemic, the fashion industry has been struggling with vast amounts of unsold merchandise from past seasons due to store closures. Timeless never-out-of-stock collections could be a solution. For a long time, it was considered a reliable concept for the textile industry. However, even these sought after pieces are still filling the warehouse along with the other unsold collections.. What exactly is NOOS and how is the fashion industry handling it in the current situation?