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OOFOS offers high-tech material for advanced recovery shoes

By Sara Ehlers

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Fashion

Footwear company OOFOS recently announced a new launch of their shoes offering a new advanced technology. The recovery shoe label is offering a more versatile shoe including the company's unique OOfoam technology.

The new technology will include more coverage for an overall better fit and recovery. "In response to our consumers, we are thrilled to launch our first-ever full-coverage recovery shoe," said Duncan Finigan, brand leader of marketing at OOFOS. "The new OOmg collection features a break-through concept in shoe construction that allows them to have the full benefit of the OOfoam technology and OOFOS patented foot bed all year-round."

The shoe's OOfoam material absorbs 37 percent more impact than traditional footwear. The shoe is closed-toe and close-back and will be available in a variety of colors with a 4-way stretch mesh upper. This will allow for ultimate comfort as well as function for use. The shoe will offer both a low-top and a high-top version for purchase. The shoe will range from 120 to 130 dollars and will be available on the brand's website at OOOFOS.com. The company will retail women's sizes at select retailers across the country, with men's sizes rolling out in 2018.

Photos: OOFOS

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