The new Abercrombie, grown up and sexless?

London - Abercrombie has grown up. Or at least it is trying to. No longer the revered teen brand that once appealed to the affluent collegiate set, Abercrombie is trying to settle into adulthood, with all the uncomfortable changes and metamorphosis associated with leaving adolescence. To start, it means no more Bruce Weber ads, the photographer who's sexy campaign images helped elevate the brand to star status in the nineties. The models are now older, less naked, and as Abercrombie would have it, a little more sophisticated.


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