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The Row partners with LA brand Oliver Peoples for Paris Fashion Week

By Sara Ehlers

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Fashion

Los Angeles - The Row, known as the effortlessly chic fashion label orchestrated by the Olsen twins, has decided to link up with a Los Angeles brand for their next show. During Paris Fashion Week, The Row will display its newest collaboration with Oliver Peoples.

As the impending fashion week nears, the iconic label will showcase its newest six styles that are a result of teaming up with Oliver Peoples. Known for their eyewear options, Oliver Peoples creates elegant collections providing stylish optical eyewear and sunglasses. The new collection will debut along with The Row’s apparel look for the show. The frames pair well with the brand, helping the label expand on their eyewear for their lifestyle brand. The pairing for the collaboration was natural as both brands represent classic, sophisticated styles. “Oliver Peoples is singularly focused on eyewear and in this sense they are experts in the category,” Ashley Olsen told WWD of the collaboration. The frames range from 350 to 600 dollars in retail including various styles including optical and sunwear options. After the collection debuts in the show, the six frames will be available in stores starting January 2016.

The Row was established by Ashley and Mary-Kate Olsen in 2006. The couture line is known for its chic pantsuits, slip dresses, leather leggings, python bags, and more. In essence, the brand is known for its elevated, timeless styles. The prices on average are typically high, ranging from 174 to 10,380 dollars. The brand is manufactured primarily in the U.S. and based in New York. The Row is currently distributed at Saks Fifth Avenue, Barney’s, Net-A-Porter and other select retailers. The company operates with 51-200 employees.

Photos: Accessories Magazine, The Bachelor Project

Mary Kate and Ashley Olsen
The Row