American Apparel hires Joseph Pickman

There might be hope for American Apparel yet. The struggling retailer has hired Joseph Pickman, formerly the men's design director at Band of Outsiders, to head up their men's design department as they seek to improve that part of their business. American Apparel CEO Paula Schneider told Women's Wear Daily in an interview, "“The men’s business has been trending down for quite a while and we need to really work on bringing that back up to where it could be because we have the consumer, but the conversions aren’t there. So we’re working really hard to update our basics and to also have a better merchandised experience when you walk in [stores].”