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Bon-Ton Stores appoints William Tracy as COO

By Prachi Singh

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The Bon-Ton Stores has appointed William Tracy to the position of Chief Operating Officer, effective July 27, 2015. Tracy will shoulder responsibility for stores, information systems, supply chain, distribution & logistics, omni-channel strategy, real estate and human resources.

Commenting on the new appointment, Kathryn Bufano, President and Chief Executive Officer, stated, “We are excited to have an executive with Bill's experience and talents join our team as Chief Operating Officer. He shares my vision of optimizing technology to gain efficiency and reach our existing and new customers and improving our ability to provide fashion for the family to our customers in the most efficient and cost effective manner possible.”

Tracy joins Bon-Ton from Hudson's Bay Company where he most recently served as Executive Vice President - Supply Chain, Logistics & Omni Channel Fulfillment, and Global Sourcing. His previous position with Hudson's Bay was Executive Vice President - Supply Chain, Omni Channel Fulfillment & Information Services. He has had previous experience as Chief Operating Officer at Fortunoff and Nine West Corporation and served in various senior leadership capacities at Lord & Taylor and Abraham & Straus Department Stores.

the bon ton stores
william tracy